HBO is really rolling out the merch train this week- books, and games, and now fashion! Just announced and debuting in John Varvatos stores and online on March 14, 2019 is an exclusive new 11-piece capsule collection inspired by Game of Thrones.
The collection debuts just ahead of the final season as an ode to “the iconic styling of the show’s costumes infused with the John Varvatos rebel spirit.” The capsule collection marks the first time John Varvatos has partnered with a television series for a clothing collection, and the brand is the only luxury fashion collaboration in official partnership with HBO for the final season of Game of Thrones. The collection features artisanal hand-dyed leather outerwear, cross-over Henley, pants, a textured messenger bag and graphic prints depicted on spray dyed tees. Notable details from the show pop up throughout the collection, included in pieces that feature the Iron Throne motif printed on the inside of the jacket. Prices range from $2,698 (hand dyed leather jacket) to $98 (graphic t-shirt).
“From the very first episode, I have been inspired by the incredible costumes in Game of Thrones,” says Varvatos. “To have this opportunity to collaborate, is a dream come true.”
“As we prepare for the final season of Game of Thrones, we wanted to celebrate with an incredible collaboration for a clothing line inspired by the show.” said Jeff Peters, Vice President of Licensing and Retail at HBO. “John Varvatos has delivered a stunning collection of high-quality pieces that are fashionable and wearable, while also capturing the show’s essence through its details and ornate design. We couldn’t be happier with the final product and are excited to see how fans react.”
John Varvatos x Game of Thrones is available at select John Varvatos boutiques, online at johnvarvatos.com/got on March 14. The collection will also be exclusively at Bloomingdale’s in the USA, Harry Rosen in Canada, and El Palacio in Mexico available this spring for a limited time only.
