With a global pandemic looming over our heads for what seems like forever now, all sorts of activities are finding ways to bypass the barriers of social distancing while keeping the COVID-19 infection at bay. Content creators in every field are turning to online aids in order to interact with their audiences. In the past few months, we’ve seen how films have increasingly chosen digital platforms for their releases. It suits their interests well as there are no signs of theatres re-opening anytime soon; plus, their product gets an instant global market to perform in. Game of Thrones star Pilou Asbaek’s (Euron Greyjoy) latest horror/supernatural film, Run Sweetheart Run has found a home at Amazon Studios and Prime Video. Read on to find out more.

Game of Thrones star Pilou Asbaek's horror film Run Sweetheart Run skips theaters, goes straight to Amazon Studios and Prime Video

The film premiered at the Sundance Film Festival this year in January. It was also meant to be a part of this year’s SXSW (South by Southwest) festival which got canceled as a result of the COVID-19 impact. Produced by Blumhouse Productions and Automatik, the film had a theatrical release date set on May 8, 2020; via Blumhouse Tilt (a label dedicated to genre films). But, then again, coronavirus problems halted the release. Thus, Amazon Studios acquired the film to release it globally on its streaming platform, Prime Video; as per Deadline.

The movie is the story of a working single mother (Cherie) who decides to face the tremors of the dating scene again. Her apparently charming blind date (Ethan) turns out to be a nightmare whose violent persona endangers her life. She’s on foot in the streets of Los Angeles trying to get back home alive; but the roads offer an ominous threat of the predator. So, our menacing pirate from GoT (Pilou) is again playing a deadly game in this horror-thriller. Written and directed by Shana Feste, the film stars Ella Balinska (Charlie’s Angels), Pilou Asbaek (Game of Thrones), Betsy Brandt (Breaking Bad), Clark Gregg (The Avengers), and Aml Ameen (The Maze Runner).

The producers at Blumhouse and partners at Amazon have praised Feste’s work. The producer, Jason Blum said, “Shana is a supremely talented writer and director; and we were fortunate to collaborate with her to bring her vision to fruition. I’m thrilled that movie-loving audiences around the world will get to see the film soon.” Matt Newman of Amazon Studios also backed the content of the film with full force. “Filmmaker Shana Feste takes the audience on a knuckle-bending ride that is sure to keep genre fans on the edge of their seats.

Game of Thrones star Pilou Asbaek's horror film Run Sweetheart Run skips theaters, goes straight to Amazon Studios and Prime Video

It might be hard to believe but the director’s source for the film happens to be an incident from her own life. “As crazy as audiences may find the protagonist’s experience, I wrote and directed a film that is based on a very personal story for me; and I’m thrilled that a global audience will have the chance to see it soon on Amazon Prime”; said Shana Feste. It’s safe to say here that we await its arrival eagerly.

We don’t know the exact release date yet; it’s going to be soon is all that we have for now. So, keep an eye out.

Do you have any thoughts about the film? Write to us in the comments section below.

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